Privacy Policy

Last updated: November 26, 2024

1. Introduction

Waarheid Marketing & Digitalization ("we," "our," or "us") is committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

We comply with the General Data Protection Regulation (GDPR) and other applicable data protection laws. By using our services, you consent to the data practices described in this policy.

2. Data Controller

The data controller responsible for your personal data is:

Waarheid Marketing & Digitalization

Arnhem, Netherlands

Email: privacy@waarheidmarketing.com

Phone: +31 682 713 266

3. Information We Collect

3.1 Personal Information You Provide

We collect information you voluntarily provide when you:

  • Fill out contact forms or request consultations
  • Create an account or client portal access
  • Subscribe to our newsletter
  • Request quotes or proposals
  • Communicate with us via email, phone, or chat
  • Apply for career opportunities

This may include: name, email address, phone number, company name, job title, project details, and any other information you choose to provide.

3.2 Information Collected Automatically

When you visit our website, we automatically collect certain information:

  • Device Information: Browser type, operating system, device type
  • Usage Data: Pages visited, time spent, click patterns
  • Location Data: Country, city (approximate)
  • Technical Data: IP address, cookies, and similar technologies

4. Legal Basis for Processing (GDPR)

Under the GDPR, we process your personal data based on the following legal grounds:

  • Consent: When you opt-in to marketing communications or cookies
  • Contract Performance: To deliver services you've requested
  • Legitimate Interests: To improve our services, prevent fraud, and communicate about relevant offerings
  • Legal Obligations: To comply with applicable laws and regulations

5. How We Use Your Information

We use the collected information for:

  • Providing and improving our services
  • Responding to inquiries and support requests
  • Sending project updates and invoices
  • Marketing communications (with your consent)
  • Analyzing website usage and performance
  • Personalizing your experience
  • Detecting and preventing fraud or abuse
  • Complying with legal obligations

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience. Types of cookies we use:

Essential Cookies

Required for website functionality. Cannot be disabled.

Analytics Cookies

Help us understand how visitors interact with our website (Google Analytics).

Marketing Cookies

Used to deliver relevant advertisements (Facebook Pixel, Google Ads, LinkedIn).

Preference Cookies

Remember your settings and preferences (theme, language).

You can manage your cookie preferences through our cookie consent banner or your browser settings.

7. Data Sharing and Disclosure

We may share your information with:

  • Service Providers: Third parties who assist in delivering our services (hosting, analytics, payment processing)
  • Business Partners: With your consent, for joint offerings
  • Legal Requirements: When required by law or to protect our rights
  • Business Transfers: In connection with mergers, acquisitions, or asset sales

We do not sell your personal data to third parties.

8. International Data Transfers

Your data may be transferred to and processed in countries outside the European Economic Area (EEA). When we do so, we ensure appropriate safeguards are in place, such as:

  • EU Standard Contractual Clauses
  • Adequacy decisions by the European Commission
  • Binding Corporate Rules

9. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Typical retention periods:

  • Client Data: Duration of the business relationship + 7 years
  • Marketing Data: Until you withdraw consent
  • Analytics Data: 26 months
  • Website Logs: 12 months

10. Your Rights Under GDPR

As a data subject, you have the following rights:

  • Right to Access: Request a copy of your personal data
  • Right to Rectification: Request correction of inaccurate data
  • Right to Erasure: Request deletion of your data ("right to be forgotten")
  • Right to Restrict Processing: Request limitation of data processing
  • Right to Data Portability: Receive your data in a structured format
  • Right to Object: Object to processing based on legitimate interests or direct marketing
  • Right to Withdraw Consent: Withdraw consent at any time

To exercise these rights, contact us at privacy@waarheidmarketing.com. We will respond within 30 days.

11. Data Security

We implement appropriate technical and organizational measures to protect your personal data, including:

  • SSL/TLS encryption for data in transit
  • Encrypted storage for sensitive data
  • Regular security assessments and updates
  • Access controls and authentication measures
  • Employee training on data protection

12. Children's Privacy

Our services are not intended for individuals under 16 years of age. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us immediately.

13. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices. We encourage you to review their privacy policies before providing any personal information.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of our services after changes constitutes acceptance of the updated policy.

15. Complaints

If you believe your data protection rights have been violated, you have the right to lodge a complaint with a supervisory authority. In the Netherlands, this is:

Autoriteit Persoonsgegevens

Website: www.autoriteitpersoonsgegevens.nl

16. Contact Us

For any questions or concerns about this Privacy Policy or our data practices, please contact us:

Waarheid Marketing & Digitalization

Email: privacy@waarheidmarketing.com

Phone: +31 682 713 266

Address: Arnhem, Netherlands